The year 2018 didn't see Prada release a single, entirely new fragrance labeled as "new" for that year in the way a typical annual release might be presented. Instead, Prada's fragrance strategy in 2018 focused on solidifying its existing lines, expanding distribution, and perhaps most importantly, subtly refining its brand image within the luxury perfume market. While there wasn't a singular "Prada Parfüm Neu 2018" announcement, understanding Prada's offerings of that period requires exploring the existing catalog and understanding the context of its marketing and sales strategies. This exploration will delve into the Prada perfume landscape of 2018, examining the fragrances available, their pricing (considering the $84.99 price point mentioned), where to purchase them, and the distinct offerings for women and men.
Navigating the Prada Perfume Landscape of 2018:
A comprehensive overview of Prada's perfume offerings in 2018 necessitates a look at their established lines. While a specific "new" fragrance wasn't explicitly launched, several fragrances from previous years continued to be prominent, offering a diverse range for both men and women. Understanding the pricing structure is crucial, especially considering the $84.99 reference point. This price is likely within the range of many Prada fragrances, particularly Eau de Parfums (EDP), placing them firmly in the mid-to-high luxury perfume segment.
Prada Perfume Official Website: The official Prada website was, and remains, the primary source for information on their fragrance portfolio. In 2018, the website would have featured detailed descriptions of each fragrance, including scent notes, inspiration, and imagery aligning with the brand's aesthetic. Crucially, it provided a direct link to authorized retailers, ensuring consumers could purchase authentic products and avoid counterfeit perfumes.
Prada Perfume List (2018): A complete list of Prada perfumes available in 2018 would require accessing archived versions of their website or perfume retailer catalogs. However, we can reconstruct a likely selection based on the brand's history and continuous offerings:
* For Women: The women's fragrance selection likely included established favorites like Prada Candy, with its gourmand notes of caramel, benzoin, and musk; Prada Infusion d'Iris, a sophisticated and elegant iris-based fragrance; and Prada La Femme, a more opulent and sensual offering. Other fragrances from previous years, depending on their continued production, could also have been part of the 2018 lineup. The specific inclusion of flankers (variations on a core fragrance) would also need to be verified through historical records.
* Prada Parfum Frauen (Women's Fragrances): The German term "Prada Parfum Frauen" simply translates to "Prada perfume for women," emphasizing the specific target audience. The selection for women in 2018 reflected Prada's commitment to offering a range of scents, from playful and sweet to sophisticated and mature, catering to diverse tastes within its target demographic.
* Prada Perfume for Women: This category encompassed the range of fragrances designed for women, as detailed above. The diversity within this category highlights Prada's attempt to establish a broad appeal within the female perfume market, offering options beyond a single signature scent.
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